February 2008

The SECRET WORD February 2008

Posted by admin in 2008, February, Newsletter, The Secret Word

True Sake LogoAh, at last we have reached the end of this Newsletter and that of course means that we have come to the now-famous SECRET WORD. To those who are new the SECRET WORD is a chance for you to try a sake of note for half of that sake's original price. Just for reading this Newsletter. It is our way of saying thank you for trying to understand the wonders of sake. And in this regard we typically select a sake with a story, and this month's story is Yeast! The superb brewery in Nagano prefecture known as Masumi (Miyasaka Shuzo) created one of the most widely used brewing yeasts in the sake industry - the famed Association #7. It is extremely important to give this kura their props for producing such a brilliant yeast, which in all likelihood you have tried before but from another brewery in a different brew, but it's more important to try it from the source.

Please remember the rules: only one bottle per reader, and don't tell your buddy at the moment if he/she isn't a Newsletter subscriber, always use a hushed or secret agent voice when saying the SECRET WORD, and lastly for those who have their sakes shipped we can only include the SECRET WORD sake in a four-pack purchase - meaning you must buy three other sakes. (THIS IS FOR CALIFORNIA RESIDENTS ONLY - Please refer to the Sake Bummer section above)

This month's brew is a Junmai called Okuden Kantsukuri or Mirror of Truth from Masumi. It usually sells for $24/720ml bottle but for you sake-jockeys we will part with this very smooth brew for a mere $12. And the SECRET WORD is...check your email inbox - We only give out the SECRET WORD in the mailed Newsletter! So sign up for the Newsletter!

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