July 2014

Welcome to the 119th Issue of America’s sake-centric Newsletter. In this MONUMENTAL issue rejoice the arrival of the new True Sake website that has taken a while to arrive but now allows you to buy sake online whenever you want,...

I know I know! It’s been a while. But good things come to those who wait! www.truesake.com is now live and active – very active! It has been a long and winding digital road, but we wanted to get it right!  In...

Tickets are now on sale for the 9th Annual Sake Day at sakeday.eventbrite.com! Nihonshu no Hi is the day of sake in Japan and it’s always on October 1st, but that day is a Wednesday and we need a serious Saturday --...

It’s 58 degrees outside but I am about to write something stupid! Hey folks the summer heat is here and we have an amazing assortment of sakes that do very well in the long toasty days of summer. Granted in...

I am on a spiritual sake quest that will finally put a nail in the coffin of the "sake can only be consumed at a sushi restaurant" mantra. Wake up people! Food and sake go together - always have and...

Say hello to a new batch of summer namas! Some are old favorites and others are new to the store. Are namas the end-all-be-all? No they are not! But they do speak to those who like more activity in their...

Beau-Zone Layer – Kikusui “Chrysanthemum Water”From Niigata Prefecture. SMV: +1 Acidity: 1.6   Behold one of the top selling sakes at True Sake for the past decade. This extremely dependable Junmai Ginjo has been one of the anchors for the...

So there have been a lot of requests on how to follow me and my let’s call it unique eye for sake-centric photography. There are two ways. First you can follow me directly at truesake at Instagram, which is a...

Do you know how many times over the years that I have been asked this question? Do you know how many times over the years that I had to bow my head and mumble “soon?” Historically I was proud to...