July 2014

Ask Beau – “Do you sell sake online?”

Posted by Beau Timken in 2014, Ask Beau, July, Newsletter, Sake On-line

Beau with BookDo you know how many times over the years that I have been asked this question? Do you know how many times over the years that I had to bow my head and mumble “soon?” Historically I was proud to always refer to True Sake as a “Mom and Pop” shop with a cash box and taking orders by telephone. But secretly I felt like a dork, because we frustrated so many of our customers by not offering online sales. And nobody likes to feel like a dork.


So I am extremely proud of the efforts that Stephen has put forth to get rid of the cash box and more importantly to bring the website into the 21st century. You guys deserve to buy sake whenever you want. I am glad that we can now offer you the largest and freshest sake selection outside of Japan that is guaranteed with the True Sake seal of quality.


I’d also like to remind you all that we have greatly improved our delivery services with True Sake Mobile and are branching out into new tasting endeavors with our True Sake Live. It focuses on events and communication. We will shortly be introducing The True Sake Black List for those who have incredible taste and money is no object. Lastly this Fall we plan on taking True Sake and its amazing customer base to an entirely new level on the sake frontier. True Sake will become a pioneer in an entirely new concept and you will be very much a part of it!


It’s exciting times for sake, for you and for True Sake.

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