July 2007

The SECRET WORD July 2007

Posted by admin in 2007, July, Newsletter, The Secret Word

True Sake LogoAh, at last we have reached the end of this Newsletter and that of course means that we have come to the now-famous SECRET WORD. To those who are new the SECRET WORD is a chance for you to try a sake of note for half of that sake's original price. Just for reading this Newsletter. It is our way of saying thank you for trying to understand the wonders of sake. And in this regard we typically select a sake with a story, and this month's story is Sparkling sake! We had a Sparkling Brew perhaps 6 Secret Word Sakes ago and felt that the "Popping" month of July would be a good choice to try another. This brew happens to be different than the rest, as it is dry and 18% alcohol. (Most sparkling brews have a far lower alcohol content and are on the fruity front).

Please remember the rules: only one bottle per reader, and don't tell your buddy at the moment if he/she isn't a Newsletter subscriber, always use a hushed or secret agent voice when saying the SECRET WORD, and lastly for those who have their sakes shipped we must apologize for this offering as it must remain chilled! This is probably the first and last time that we will select a brew that must be kept cold - "unfair!" (I am sorry, but I wanted to honor the owner of this brewery who helped me during my Sake Samurai Induction.) As such you must order this sake for "Overnight Delivery" only. We will not take any chances. But if you are so inclined we will forego the usual four- bottle minimum and make it a two-bottle minimum to order the Secret Word sake for delivery. This month's sake is a Sparkling brew from Gifu Prefecture. It usually sells for $12/300ml bottle but for you sake-jockeys we will part with this brew for $6. And the SECRET WORD is "Pop Me."

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