True Sake Newsletter No. 260 - April Sake Showers & Flowers

Welcome to the 260th issue of America’s sake-centric Newsletter. In this Spring that is Sprunging issue, read along as I talk about my recent trip to Japan checking out sake stores in various prefectures including Tokyo and realizing that you dear customers have it pretty good in the big picture of sake offerings, re-think the amazing Hakuro Suishu sake that represents some of the “Old-Guard” brews that get overlooked in today’s rush to social media sake darlings and are worth a revisit, get the skinny on SAKE DAY 2026, calendar the in-store Tastings for April by Chris, check out the New Store Arrivals that feature some “Back-In-Stock” brews of note, be a Sake Baller with a 350th Anniversary brew from Kyoto’s ZENRI, go Tasting with KJ under the blossoming sakura trees, discover Sake Serendipity in the Beau-Zone Layer with Aizu Homare “Karahashi,” and don’t forget the SECRET WORD. 

International Sake Stores – How True Sake Stacks Up To The Best Stores In Japan

Celebrating “OG” Sake – It’s Time For You To Revisit Hakuro Suishu From Yamagata

SAKE DAY 2026 – Circle The Date & You’ve Been Pre-Advised For First Ticket Drop

Seasonal Namas – The Spring Namas Are Sprunging In A Big Way

In-Store Saturday Tastings – Chris Presents April Tastings of Note 

New Store Arrivals – Tenjo Mugen & Three Back-In-Stock Brews

“Baller Sake” – ZENRI from Kyoto “350th Anniversary” 

Taste with KJ – Half Bottles & Hanami

The “Beau-Zone” Layer – Aizu Homare “Karahashi”